UNDERSTAND HOW TO MANAGE YOUR SOCIAL MEDIA PRESENCE IN ORDER TO BUILD A LOYAL AND CONNECTED FOLLOWING.
Social media success is largely about content, community, and timing. In this session, we explore scheduling, timing, automating and optimising of social media.
We introduce you to a useful conceptual framework called Bonfire Social Media, which gives you an understanding of the role of your social media channels in the context of your community.
We also showcase some useful tools and app categories that can make it easier for you to build conversational momentum online.
- Learn how to set up and use a social media content calendar
- earn about timing your social media posts across platforms and automation
- Establish social media themes, or content pillars, and habits
- Discover useful tools and apps to give you an advantage in social media
Who is it for?
People who are using social media but struggling to build conversational momentum and community engagement.
EVIDENCE OF LEARNING
Participants complete an in-class social audit, to aid understanding of key concepts.
“Our team is absolutely loving the training - we have joined the social burst. Thank You!" Paula Hulley | Managing Director CT, Gloo
“Thank you for the the incredible social media training and input. It was an absolute cracker! Our team is now very competent and aware - literally from zeros to heroes on social media.” Mike Wood | Chief Business Development Officer, Awethu
*This class also forms part the Social Content Strategy Course.