Learn to structure your social media campaign in a way that builds your brand, engages your audience, and delivers the results you want.
Design is not about making things pretty, it’s about making them work better. This session looks at how great design impacts results and outcomes for digital and integrated campaigns across channels. We look at the best and worst practices in design. We also share a design-thinking framework for digital campaigns.
The fourth industrial revolution forms the backdrop to our economic lives today. Understanding the drivers of this change will help you be a better decision-maker and change-leader. This session doesn't only focus on the technology, you will learn a framework to help you focus on your on innovation on what adds real value.