Create social media that connects and converts.
Your potential audience is on social media, but it’s difficult to connect with the right people, to get them engaged, and to harness that momentum to drive results for your brand or cause.
In this course you’ll learn to:
Craft a more powerful social narrative
Grow a fired-up community
Facilitate participation and action
A consolidation of 10 years of working with campaigns for change, we reveal the Treeshake techniques for community engagement and share the Storymakers Toolkit: resources to help you define and manage each step of your social campaign. To make meaningful social media.
Engage and inspire your community
Grow your customer and supporter database
Drive results more directly
This course provides practical skills including:
Headline and copywriting drills
Basic image and video editing for social media
Paid Social Media advertising - how it works and how to get the most from your paid social
Content planning, production, and posting
Audience development and engagement
Social Media analytics and optimisation
Learn how to become a social media master.