Impactful Storymaking
Craft compelling narratives and build supportive communities around your public benefit issues with our one-day 'Storymaking' workshop.
Storytelling is about what has happened, storymaking is about what WILL happen. It’s about shaping narratives about the present and the future that make people want to be involved.
Course Outline
Our "Storymaking" workshop is designed to be a one-day immersive experience that will leave you with practical skills and actionable strategies for advocacy. Here's an overview of what you'll learn:
Part 1: Introduction to Storymaking
The difference between storytelling and storymaking
Why storymaking is important for advocacy
The core disciplines of storymaking: sociology and behavioral science
Part 2: Crafting a Narrative that Inspires
The elements of a compelling narrative
Techniques for creating tension and conflict in your story
Using metaphors and analogies to make your story more memorable
Part 3: Building Community
Strategies for building a supportive community around your cause
Creating calls to action that inspire action
Using social media to amplify your message
Part 4:Making Participation Easy
Applying principles of UX and behavioral science to create user-friendly experiences
Removing barriers to participation and engagement
Creating feedback loops to improve the user experience
Using data to measure and optimize engagement
Expert Facilitation
Our "Storymaking" workshop is led by expert instructors with years of experience in advocacy, storytelling, sociology, and behavioral science. We've helped dozens of visionary people and organizations create compelling narratives and build communities around their causes.
You'll gain practical skills and actionable strategies that you can use immediately to advance your cause and build your movement. You'll also have the opportunity to network with other like-minded individuals and organizations who share your passion for creating positive change.